Free Tool

ICP
Interrogator 🎯

Describe your ideal customer profile. Claude will challenge every assumption you're making — the ones costing you deals right now.

⚠️ Warning: This will be uncomfortable. Most B2B marketers think they know their ICP. They don't. Claude will find the gaps in your thinking and force you to confront them.
Claude is questioning your assumptions
Why your ICP might be lying to you
01

Survivorship bias

You built your ICP from customers who said yes. But what about all the people who should have bought but didn't?

02

Wish customers

You describe the customers you want, not the ones who actually buy, churn less, and expand revenue.

03

Pain mismatch

You assume you know their #1 pain. You probably know their #3 or #4 pain — and you're targeting the wrong urgency.